Communication Strategy aimed at Strengthening the Presence of Training Providers on the Labor Market of the South-East Region

• Published in: Journal of Emerging Trends in Marketing and Management 2020-08, Vol.I (1), p.43-53
• Main Authors: AURA COLAN, TINCUȚA VRABIE, GEANINA COLAN, NICOLETA CRISTACHE
• Format: Article
• Language: English
• Subjects: communication strategies; service management; service quality; strategy training
• ISSN: 2537-5865

Deming emphasizes that professional training is not only performed by organizing training sessions for staff or users. Professional training should be organized so that the employee learns how to optimally carry out an activity within the culture of the organization to which he belongs. When considering adult education, communication and participation are of paramount importance. Making and implementing the right managerial decisions are inconceivable without perfect communication between the manager and the rest of the members of the organization, and between the internal and the external environment. The promotion activity includes a wide variety of types and modes of manifestation, in terms of content, role and form of achievement. By implementing the continuous training system within the framework of the training / education / public organizations, it is possible to develop a human resource training plan with the use of minimal (time and personnel) resources, carry out an evaluation of the economic, financial and social results of the training programs, and to have permanent control of the established budget, so that it can be a valuable tool for the management of the Romanian organizations.