The Intention of Retail Stores in Taiwan to Cooperate with the Government in the Establishment of IT Measures for Pandemic Prevention

This study focuses on the cooperative attitude and intention of retail stores in Taiwan to cooperate with the government's related pandemic prevention measures. The study is based on the Theory of Planned Behavior (TPB). The study includes factors such as perceived risk of infection, job stress...

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Bibliographic Details
Published in:Healthcare (Basel) 2022-12, Vol.11 (1), p.30
Main Authors: Chang, I-Chiu, Chen, Chih-Ming, Lin, Wei-Chuan, Horng, Der-Juinn, Ho, Ying-Chin, Hu, Hui-Ling
Format: Article
Language:English
Subjects:
Analysis
Control
Coronaviruses
COVID-19
Epidemics
Epidemiologic methods
Infectious diseases
job stress
pandemic prevention IT measures
Pandemics
perceived risk of infection
Safety and security measures
Stores
theory of planned behavior
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Summary:This study focuses on the cooperative attitude and intention of retail stores in Taiwan to cooperate with the government's related pandemic prevention measures. The study is based on the Theory of Planned Behavior (TPB). The study includes factors such as perceived risk of infection, job stress, pandemic prevention IT (information technology) convenience, pandemic prevention attitude, and pandemic prevention intention. Pandemic prevention attitude is used as a mediating variable to establish the research framework. This study collected research data through a questionnaire survey. A total of 457 valid questionnaires were collected through an electronic questionnaire platform. The findings showed that perceived risk of infection and pandemic prevention IT convenience had a positive and significant effect on pandemic prevention attitude (β = 0.567; β = 0.422) and pandemic prevention intention (β = 0.424; β = 0.296). Job stress has a significant negative effect on attitude (β = -0.173). In addition, job stress influenced intention through attitudes. Finally, perceived risk, job stress, and IT convenience had high explanatory power (R = 0.706) on attitudes. Perceived risk, IT convenience, and attitude also had moderate explanatory power (R = 0.588) on prevention intention. The study also suggests practical recommendations to improve and cooperate with pandemic prevention intention.
ISSN:2227-9032
2227-9032
DOI:10.3390/healthcare11010030