Difficulties and Challenges of Strategic Management of Start-up Enterprises in the New Era

Strategic management is a shortto long-term development plan concerning the goals of an enterprise. Formulating appropriate strategic management is of great and far-reaching significance for the current development and sustainable development of the enterprise There is no doubt that the formulation...

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Bibliographic Details
Published in:SHS web of conferences 2022, Vol.135, p.1018
Main Author: Zhao, Yixue
Format: Article
Language:English
Subjects:
development planning
entrepreneurial enterprises
social responsibility
Strategic management
the new era
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Summary:Strategic management is a shortto long-term development plan concerning the goals of an enterprise. Formulating appropriate strategic management is of great and far-reaching significance for the current development and sustainable development of the enterprise There is no doubt that the formulation of strategic management is very important. In the new era, under the condition of rapid economic development, the way enterprises formulate strategies and the development of strategic formulation have very important research value. This paper thus examines the characteristics of strategic management and the process of strategic management, the current situation of the development of entrepreneurial enterprises in the new era, and then uses quantitative analysis to analyse the impact of the Midea group on the strategic management of enterprises, puts forward several issues and decisive factors that should be considered for strategic management, and puts forward important implications for the strategic management of entrepreneurial enterprises.
ISSN:2261-2424
2416-5182
2261-2424
DOI:10.1051/shsconf/202213501018