Family Farmers in Short and Long Marketing Channels: Lessons for Rural Development in Goiás, Brazil

Background: Family farmers’ access to markets is key for rural development. This study seeks to assess to what extent short and long marketing channels promote or inhibit the commercial inclusion of family farmers. Methods: The research was conducted in the Brazilian state of Goiás through questionn...

Full description

Saved in:
Bibliographic Details
Published in:Logistics 2023-12, Vol.7 (4), p.69
Main Authors: Verano, Thiago de Carvalho, Neto, Carlos de Melo e Silva, Medina, Gabriel da Silva
Format: Article
Language:English
Subjects:
agri-food systems
Agriculture
Analysis
Business
coexistence of markets
Commodity markets
Consumers
Consumption
Distribution
Distribution channels
Family corporations
Family-owned business enterprises
Farm produce
Farmers
Food safety
Food supply
Investments
Literature reviews
Livestock farms
Logistics
Marketing
Methods
productive inclusion
Qualitative research
Rural areas
Rural development
short food supply chains
Supply chains
Sustainability
Citations: Items that this one cites
Items that cite this one
Online Access:Get full text
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Summary:Background: Family farmers’ access to markets is key for rural development. This study seeks to assess to what extent short and long marketing channels promote or inhibit the commercial inclusion of family farmers. Methods: The research was conducted in the Brazilian state of Goiás through questionnaires and interviews with rural outreach agents and family farmers’ leaders. Results: The results reveal that 31.28% of sampled farmers are not included in any marketing channel. High inclusion rates in long channels (such as commodity markets) are related to high inclusion rates in short channels (such as farmers’ markets), with some regions having greater availability of marketing channels than other regions. Conclusions: The high participation of family farmers in long channels linked to the cattle supply chain and agricultural commodities is related to the low participation of this category in other channels. Such results provide lessons for public policies by demonstrating the need to encourage a greater diversity of both short and long channels to greater marketing opportunities for family farmers.
ISSN:2305-6290
2305-6290
DOI:10.3390/logistics7040069