The role of the media in the affirmation of the culture of food safety

Abraham Maslow's theory is one of the best-known and oft-cited theories in the West. It is known as a theory of the hierarchy of needs. By this theory, human needs are hierarchically organized in five levels. The hierarchy is depicted as a pyramid, with the largest, most basic needs at the bott...

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Bibliographic Details
Published in:Ekonomika poljoprivrede (1979) 2020-01, Vol.67 (2), p.609-622
Main Authors: Bjelajac, Željko, Filipović, Aleksandar
Format: Article
Language:English
Subjects:
Chemical contaminants
Consumers
Consumption
COVID-19
Culture
Diet
Disinfection & disinfectants
Food
food contamination
Food contamination & poisoning
Food safety
food safety culture
foodborne diseases
Health care
Manufacturing
Mass media
Pandemics
Parasites
Pesticides
Physiology
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Summary:Abraham Maslow's theory is one of the best-known and oft-cited theories in the West. It is known as a theory of the hierarchy of needs. By this theory, human needs are hierarchically organized in five levels. The hierarchy is depicted as a pyramid, with the largest, most basic needs at the bottom, and the highest needs, such as selfactualization on top. It is understood that physiological needs are at the first level, such as needs for air, water, food... The physiological needs of an organism are basic human needs, and their fulfillment is a basic precondition followed by the needs of a higher order. Healthy life habits such as a good diet contribute to physical, mental, and emotional health. Their influence can be far-reaching, regardless of age, gender, or physical capabilities. Education accompanied by a steady application of current dietary knowledge allows us to consciously influence life processes in our organism. Mass media has to take the leading role in the promotion of food safety culture, while not considering only technical questions.
ISSN:0352-3462
2334-8453
DOI:10.5937/ekoPolj2002609B