Determinants of Intention to Purchase Energy-Efficient Appliances: Extended Technology Acceptance Model

Energy is the most important factor for our daily lives, but traditional energy sources like coal, petroleum and gas were polluting the environment. To address this issue, people are considering energy-efficient technologies, which consume less energy and eco-friendly in nature. This paper investiga...

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Bibliographic Details
Published in:International journal of energy economics and policy 2024-05, Vol.14 (3), p.518-523
Main Authors: Elangovan, Anandhi, Babu, Manivannan, Gayathri, J., Sathya, J., Indhumathi, G.
Format: Article
Language:English
Subjects:
Carbon
Coal
Emissions
Energy efficiency
Energy industry
Energy-Efficient Appliances, Technology Acceptance Model, Intention to Purchase, Functional Value, Perceived Cost, Environmental Concern
Natural gas
Petroleum
Purchase intention
Sampling techniques
Sustainable development
Technology Acceptance Model
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Summary:Energy is the most important factor for our daily lives, but traditional energy sources like coal, petroleum and gas were polluting the environment. To address this issue, people are considering energy-efficient technologies, which consume less energy and eco-friendly in nature. This paper investigates the factors influencing the intention to purchase of energy-efficient appliances in India. Utilizing the Technology Acceptance Model (TAM), the study examines how perceived ease of use, perceived usefulness, functional value, perceived cost, environmental concern affects their intention to purchase. Non-probability convenience sampling technique was applied.  Based on the results, perceived ease of use, perceived usefulness, functional value, perceived cost, environmental concern positively influences the intention to purchase energy-efficient appliances. The eco-friendly purchasing behaviour has significant societal implications, including reduced carbon emissions, conservation of natural resources and environmental sustainability.
ISSN:2146-4553
2146-4553
DOI:10.32479/ijeep.15879