Visiting national parks during the COVID-19 pandemic - an example of social adaptation of tourists in the perspective of creating social innovations

• Published in: Journal of open innovation 2023-06, Vol.9 (2), p.100062, Article 100062
• Main Authors: Kruczek, Zygmunt, Szromek, Adam R., Jodłowski, Miłosz, Gmyrek, Katarzyna, Nowak, Karolina
• Format: Article
• Language: English
• Subjects: Covid-19; National park; Social adaptation; Social open innovations; Tourism
• ISSN: 2199-8531; 2199-8531
• DOI: 10.1016/j.joitmc.2023.100062

Social needs arising from the occurrence of global threats prompt researchers from various fields to look for innovative solutions that are friendly to society. The COVID-19 pandemic was a global experience so strong that it influenced many social processes, enabling natural experiments to be conducted that provided new knowledge about human behavior. One of the greatest impacts of lockdowns was observed in the case of tourist activity. National parks are highly desirable destinations for tourists and are able to attract large numbers of visitors. Tourism inside national parks has shown systematic growth, driven not only by the desire to be close to nature and to seek aesthetically pleasing experiences, but also by the need for relaxation and for participation in outdoor sports. Even during the COVID-19 pandemic, visitor numbers to national parks did not decline, despite their temporary closure in 2020. The article presents the result of empirical research conducted in 2021 on tourists to selected national mountain parks. The research aimed to explore visitors’ motives for visiting the parks, as well as types of behaviour and the opinions of tourists regarding the restrictions placed on tourism in certain national parks. Analysis was also conducted of tourists’ attitudes towards restrictions on access to parks due to formal legal regulations, limitations caused by the COVID-19 pandemic, as well as the potential to recompense for these needs by replacing them with alternatives behaviors in tourists’ place of residence in the form of open social innovations. It was found, based on the opinions of tourists, that they visited national parks during the pandemic mainly for recreational and health purposes. Motivation to explore and admire nature or local culture was ranked third. On the other hand, the most frequently mentioned substitute of limited access to the national park was visiting nearby forests, meadows and city parks. The research allowed to notice the need to develop innovative solutions conducive to the psychological comfort of a community deprived of the possibility of mutual contact.