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Proposing a SX Model with Cultural Factors

Student eXperience (SX) is a particular case of Customer eXperience (CX). It consists of all the physical and emotional perceptions that a student or future student experiences in response to interaction with products, systems, or services provided by a Higher Education Institution (HEI). SX has thr...

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Bibliographic Details
Published in:Applied sciences 2023-03, Vol.13 (6), p.3713
Main Authors: Matus, Nicolás, Rusu, Cristian, Botella, Federico
Format: Article
Language:English
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Summary:Student eXperience (SX) is a particular case of Customer eXperience (CX). It consists of all the physical and emotional perceptions that a student or future student experiences in response to interaction with products, systems, or services provided by a Higher Education Institution (HEI). SX has three dimensions: (1) social, (2) educational, and (3) personal. Currently, there is a lack of studies that address cultural aspects as an impact factor in the SX dimensions. The development of a model that encompasses these aspects would serve to develop solutions that improve the quality of education and the student’s overall well-being. A holistic SX model would better address the student’s environmental problems, and the SX evaluation. We present a proposal for a holistic SX model focused on undergraduate students that includes culture as a factor related to the SX dimensions. This model allows for developing holistic student solutions that could increase the HEIs perceived quality, student academic performance, and retention rates.
ISSN:2076-3417
2076-3417
DOI:10.3390/app13063713