The Business Case Roadmap - BCR: from the Idea to the Business Case

Critical Review. VIEIRA, V. V.; SILVA, S. C. The Business Case Roadmap - BCR: from the Idea to the Business Case, Lisboa:Conjuntura Actual Editora, 172p.

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Bibliographic Details
Published in:Administração (São Paulo) 2020-09, Vol.21 (3), p.460-487
Main Author: de Paula Andrade Cruz, Breno
Format: Article
Language:eng ; spa
Online Access:Get full text
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Summary:Critical Review. VIEIRA, V. V.; SILVA, S. C. The Business Case Roadmap - BCR: from the Idea to the Business Case, Lisboa:Conjuntura Actual Editora, 172p.
ISSN:2177-6083
2358-0917
DOI:10.13058/raep.2020.v21n3.1794