Marketing and Utilization of the Active Duty Dependent's Dental Insurance Plan

Based on a random, representative sample of Army enrollees in the Active Duty Dependents Dental Insurance Plan (ADDDIP), we found that soldiers turned to many sources to learn about the plan and that oral sources were consulted more commonly than written sources. More than 40% of Army enrollees have...

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Bibliographic Details
Main Authors: Chisick, Michael C, Mottern, Jacqueline
Format: Report
Language:English
Subjects:
ACTIVE DUTY
ADDDIP(ACTIVE DUTY DEPENDENTS DENTAL INSURANCE PLAN)
ARMY PERSONNEL
AVAILABILITY
CHI SQUARE TEST
COST EFFECTIVENESS
DECISION MAKING
DENTAL INSURANCE
DENTISTRY
Economics and Cost Analysis
FAMILY MEMBERS
INSURANCE
MEDICAL SERVICES
Medicine and Medical Research
REPRINTS
STATISTICAL ANALYSIS
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Summary:Based on a random, representative sample of Army enrollees in the Active Duty Dependents Dental Insurance Plan (ADDDIP), we found that soldiers turned to many sources to learn about the plan and that oral sources were consulted more commonly than written sources. More than 40% of Army enrollees have never used the plan. Officer's dependents have used the ADDDIP to a fuller extent than enlisted dependents. Over half of Army enrollees felt program enrollment should be renewed automatically. The best liked features of the ADDDIP included good cost value, known services covered, and access to a single family dentist. Active duty dependents Dental insurance plan, Dental insurances, Dependents, Marketing, Enrollment. Pub. in Military Medicine, v158 n11 p693-695, Nov 1993.