Doctoral Programs: What Factors Attract Students

A survey of 222 doctoral business students from private and public universities found 10 of 52 criteria important in selection of doctoral institution: programs, academic reputation, degree marketability, faculty contact time, accreditations, assistantship/campus employment, financial aid, placement...

Full description

Saved in:
Bibliographic Details
Published in:Journal of marketing for higher education 1996, Vol.7 (4), p.73
Main Author: Webb, Marion Stanton
Format: Article
Language:English
Subjects:
Accreditation (Institutions)
Business Administration Education
College Administration
College Applicants
College Choice
College Faculty
Doctoral Programs
Higher Education
Institutional Characteristics
Job Placement
Library Collections
Marketing
Private Colleges
Program Design
Program Length
Reputation
State Colleges
Student Attitudes
Student Employment
Student Financial Aid
Student Recruitment
Student Surveys
Teacher Student Relationship
Online Access:Get full text
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Summary:A survey of 222 doctoral business students from private and public universities found 10 of 52 criteria important in selection of doctoral institution: programs, academic reputation, degree marketability, faculty contact time, accreditations, assistantship/campus employment, financial aid, placement reputation, completion time, and library size. Private and public school students rated academic reputation and completion time very differently. (Author/MSE)
ISSN:0884-1241