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Doctoral Programs: What Factors Attract Students

A survey of 222 doctoral business students from private and public universities found 10 of 52 criteria important in selection of doctoral institution: programs, academic reputation, degree marketability, faculty contact time, accreditations, assistantship/campus employment, financial aid, placement...

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Published in:	Journal of marketing for higher education 1996, Vol.7 (4), p.73
Main Author:	Webb, Marion Stanton
Format:	Article
Language:	English
Subjects:	Accreditation (Institutions) Business Administration Education College Administration College Applicants College Choice College Faculty Doctoral Programs Higher Education Institutional Characteristics Job Placement Library Collections Marketing Private Colleges Program Design Program Length Reputation State Colleges Student Attitudes Student Employment Student Financial Aid Student Recruitment Student Surveys Teacher Student Relationship
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container_title	Journal of marketing for higher education
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creator	Webb, Marion Stanton
description	A survey of 222 doctoral business students from private and public universities found 10 of 52 criteria important in selection of doctoral institution: programs, academic reputation, degree marketability, faculty contact time, accreditations, assistantship/campus employment, financial aid, placement reputation, completion time, and library size. Private and public school students rated academic reputation and completion time very differently. (Author/MSE)
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identifier	ISSN: 0884-1241
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source	Taylor & Francis Business Management & Economics Modern Archive; ERIC
subjects	Accreditation (Institutions) Business Administration Education College Administration College Applicants College Choice College Faculty Doctoral Programs Higher Education Institutional Characteristics Job Placement Library Collections Marketing Private Colleges Program Design Program Length Reputation State Colleges Student Attitudes Student Employment Student Financial Aid Student Recruitment Student Surveys Teacher Student Relationship
title	Doctoral Programs: What Factors Attract Students
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