Working the senate from the outside in: The mediated construction of a feminist political campaign

The 1992 campaign year was known as the political Year of the Woman. This phrase was used to denote both the high-profile Senate campaigns of five women, as well as a generalized sense of enthusiasm for female political candidates and, to some extent, for certain feminist beliefs. This is an examina...

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Bibliographic Details
Published in:Critical studies in mass communication 1998-09, Vol.15 (3), p.213-235
Main Author: Vavrus, Mary
Format: Article
Language:English
Subjects:
Beliefs
Communication Research
Congressional elections
Consciousness Raising
Elections
Females
Feminism
Feminist Scholarship
Mass media
Mass Media Effects
Media Coverage
Political Campaigns
Political Candidates
Politics
Printed Materials
Public Policy
Rhetorical Criticism
Senate
Women
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Summary:The 1992 campaign year was known as the political Year of the Woman. This phrase was used to denote both the high-profile Senate campaigns of five women, as well as a generalized sense of enthusiasm for female political candidates and, to some extent, for certain feminist beliefs. This is an examination of one aspect of this campaign: the mass-mediated discursive formation used to position these Senate candidates outside of perceived mainstream, cultural beliefs and the ways in which the resulting discourse functioned as a commentary on U.S. feminism writ large.
ISSN:0739-3180
1529-5036
1479-5809
DOI:10.1080/15295039809367046