Brown-Forman-owned Jack Daniel's will sponsor Richard Childress Racing's No. 7 Nascar Nextel Cup Series Chevy

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Bibliographic Details
Published in:Brandweek (New York, N.Y.) N.Y.), 2004-12, Vol.45 (44), p.3
Format: Magazinearticle
Language:English
Subjects:
Alcoholic beverage industry
Childress, Richard K
Marketing
Sports sponsorship
Online Access:Get full text
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ISSN:1064-4318