Marketing materials and malpractice exposure: advertise what you're qualified to do, not more

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Bibliographic Details
Published in:Journal of accountancy 2004-06, Vol.197 (6), p.28
Main Authors: Platau, Steven, Wolfe, Joseph
Format: Magazinearticle
Language:English
Subjects:
Accountants
Accounting firms
Accounting services
Certified public accountants
Company business management
Company marketing practices
False advertising
Government regulation
Influence
Laws, regulations and rules
Malpractice
Management
Marketing
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ISSN:0021-8448
1945-0729