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Make it personal: storytelling helps employees connect with their companies' CSR initiatives
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Published in: | Communication world (San Francisco, Calif.) Calif.), 2013-01, Vol.30 (1), p.35 |
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Format: | Magazinearticle |
Language: | English |
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container_issue | 1 |
container_start_page | 35 |
container_title | Communication world (San Francisco, Calif.) |
container_volume | 30 |
creator | Romenti, Stefania Murtarelli, Grazia Illia, Laura Rodriguez-Canovas, Belen Carroll, Craig E |
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format | magazinearticle |
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fulltext | fulltext |
identifier | ISSN: 0744-7612 |
ispartof | Communication world (San Francisco, Calif.), 2013-01, Vol.30 (1), p.35 |
issn | 0744-7612 |
language | eng |
recordid | cdi_gale_infotracmisc_A314933070 |
source | Business Source Ultimate【Trial: -2024/12/31】【Remote access available】; ABI/INFORM Global |
subjects | Aims and objectives Appreciation Company business management Corporate social responsibility Management Methods Organizational communication Storytelling |
title | Make it personal: storytelling helps employees connect with their companies' CSR initiatives |
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