L'impact de l'innovation managériale sur la performance de l'entreprise : rôle de l'orientation-marché et de l'apprentissage organisationnel

This study focuses on the main determinants and consequences of Managerial Innovation. It shows that market-orientation and organizational learning, generally considered in the literature as a source of performance, are also sources of Managerial Innovation while seeking to specify and quantify thei...

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Bibliographic Details
Published in:Revue française de gestion 2013-10 (spécial "Innovations Managériales"), p.41-49
Main Authors: Aliouat, Boualem, Besbes, Abir
Format: Article
Language:fre
Subjects:
Business administration
Humanities and Social Sciences
Online Access:Get full text
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Summary:This study focuses on the main determinants and consequences of Managerial Innovation. It shows that market-orientation and organizational learning, generally considered in the literature as a source of performance, are also sources of Managerial Innovation while seeking to specify and quantify their degree of influence. This study also attempts to measure the impact of Managerial Innovation on competitive advantage and therefore on firm performance. Cet article propose d'étudier certains déterminants et conséquences de l'innovation managériale. Il observe que deux variables - l'orientation-marché et l'apprentissage organisationnel - généralement considérées dans la littérature comme source de performance, constituent aussi des sources d'innovation managériale. Cet article, en cherchant à spécifier et à quantifier le degré d'influence de ces deux variables, tente aussi de mesurer l'impact de l'innovation managériale sur l'avantage compétitif et la performance de l'organisation.
ISSN:0338-4551
1777-5663