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Decentralized storage design of SNS open ecommerce marketing model

With the continuous progress of the web2.0 era and the advent of the web3.0 era, the traditional marketing methods of e-commerce have gradually shown their drawbacks. The marketing methods that rely solely on price wars and smashing advertising fees have not brought about the conversion rate of orde...

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Bibliographic Details
Main Author: Peng, Wenyan
Format: Conference Proceeding
Language:English
Subjects:
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Summary:With the continuous progress of the web2.0 era and the advent of the web3.0 era, the traditional marketing methods of e-commerce have gradually shown their drawbacks. The marketing methods that rely solely on price wars and smashing advertising fees have not brought about the conversion rate of orders. Further improve. In order to improve the above limitations, decentralized SNS (DSN) is constantly being valued. Based on the SNS party's e-commerce marketing model, this article studies the decentralized storage design of e-commerce, and directly transfers independent social marketing methods to the e-commerce platform, so as to shorten the marketing process, master market information, stimulate product sales, and satisfy netizens to make friends. demand.
ISSN:2768-0673
DOI:10.1109/I-SMAC52330.2021.9640929