Google Play Malware Detection based on Search Rank Fraud Approach

• Published in: KSII transactions on Internet and information systems 2022-11, Vol.16 (11), p.3723-3737
• Main Authors: Fareena, N, Yogesh, C, Selvakumar, K, Sai Ramesh, L
• Format: Article
• Language: Korean
• Subjects: and search rank fraud; Android phone apps; fraudulent behavior; Google Play; malware
• ISSN: 1976-7277; 1976-7277

Google Play is one of the largest Android phone app markets and it contains both free and paid apps. It provides a variety of categories for every target user who has different needs and purposes. The customer's rate every product based on their experience of apps and based on the average rating the position of an app in these arch varies. Fraudulent behaviors emerge in those apps which incorporate search rank maltreatment and malware proliferation. To distinguish the fraudulent behavior, a novel framework is structured that finds and uses follows left behind by fraudsters, to identify both malware and applications exposed to the search rank fraud method. This strategy correlates survey exercises and remarkably joins identified review relations with semantic and behavioral signals produced from Google Play application information, to distinguish dubious applications. The proposed model accomplishes 90% precision in grouping gathered informational indexes of malware, fakes, and authentic apps. It finds many fraudulent applications that right now avoid Google Bouncers recognition technology. It also helped the discovery of fake reviews using the reviewer relationship amount of reviews which are forced as positive reviews for each reviewed Google play the android app.