Like or dislike? Affective preference modulates neural response to others' gains and losses

Previous studies have demonstrated that the brain responds differentially to others' gains and losses relative to one's own, moderated by social context factors such as competition and interpersonal relationships. In the current study, we tested the hypothesis that the neural response to o...

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Bibliographic Details
Published in:PloS one 2014-08, Vol.9 (8), p.e105694-e105694
Main Authors: Wang, Yang, Qu, Chen, Luo, Qiuling, Qu, Lulu, Li, Xuebing
Format: Article
Language:English
Subjects:
Adult
Affect - physiology
Autism
Behavior
Biology and Life Sciences
Brain
Choice Behavior - physiology
Competition
Electroencephalography
Emotions
Emotions - physiology
Empathy
Empathy - physiology
Event-related potentials
Evoked Potentials - physiology
Feedback
Feedback, Psychological - physiology
Female
Females
Gambling
Gambling - psychology
Games, Experimental
Gender differences
Humans
Hypotheses
Interpersonal Relations
Male
Males
Negative feedback
Preferences
Reward
Sex Factors
Social Behavior
Social Environment
Social Sciences
Variance analysis
Wang, Chen
Young Adult
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Summary:Previous studies have demonstrated that the brain responds differentially to others' gains and losses relative to one's own, moderated by social context factors such as competition and interpersonal relationships. In the current study, we tested the hypothesis that the neural response to others' outcomes could be modulated by a short-term induced affective preference. We engaged 17 men and 18 women in a social-exchange game, in which two confederates played fairly or unfairly. Both men and women rated the fair player as likable and the unfair players as unlikable. Afterwards, ERPs were recorded while participants observed each confederates playing a gambling game individually. This study examines feedback related negativity (FRN), an ERP component sensitive to negative feedback. ANOVA showed a significant interaction in which females but not males displayed stronger FRNs when observing likable players' outcomes compared to unlikable ones'. However, males did not respond differently under either circumstance. These findings suggest that, at least in females, the neural response is influenced by a short-term induced affective preference.
ISSN:1932-6203
1932-6203
DOI:10.1371/journal.pone.0105694