Disseminating implementation science: Describing the impact of animations shared via social media

Dissemination is an under-researched activity that is important to researchers and funders and may have a role in creating conditions for implementation. We aim to study the impact of two animations shared via social media upon dissemination. We developed two short animations to increase the awarene...

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Published in:PloS one 2022-07, Vol.17 (7), p.e0270605-e0270605
Main Authors: Sykes, Michael, Cerda, Lucia, Cerda, Juan, Finch, Tracy
Format: Article
Language:English
Subjects:
Animation
Audiences
Audits
Bibliometrics
Biology and Life Sciences
Communication channels
Computer and Information Sciences
Digital media
Evaluation
Information management
Intervention
Management
Medical research
Medicine and Health Sciences
Nursing
Process control
Process controls
Social media
Social networks
Social Sciences
Statistical process control
User behavior
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Cerda, Lucia
Cerda, Juan
Finch, Tracy
description Dissemination is an under-researched activity that is important to researchers and funders and may have a role in creating conditions for implementation. We aim to study the impact of two animations shared via social media upon dissemination. We developed two short animations to increase the awareness of healthcare positional leaders of work undertaken to enhance a much-used implementation intervention. We measured both how frequently the related articles were accessed, and engagement with the research team, before and after the intervention. We analysed variation over time using statistical process control to identify both trend and periods of significant change. We found evidence that the animation increased how frequently the articles were accessed, with a significant increase (p =
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subjects Animation
Audiences
Audits
Bibliometrics
Biology and Life Sciences
Communication channels
Computer and Information Sciences
Digital media
Evaluation
Information management
Intervention
Management
Medical research
Medicine and Health Sciences
Nursing
Process control
Process controls
Social media
Social networks
Social Sciences
Statistical process control
User behavior
title Disseminating implementation science: Describing the impact of animations shared via social media
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