Generational Differences in the Start-Up Goals and Later Satisfaction of Women Small Business Proprietors

This paper examines generational differences in the start-up goals of a national sample of women small business proprietors and the satisfaction they derived from the achievement of these goals. Prior research has shown that there are gender differences in goals, but generational effects are an unkn...

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Bibliographic Details
Published in:Small enterprise research 2004-01, Vol.12 (1), p.71-80
Main Authors: Still, Leonie V., Soutar, Geoffrey N., Walker, Elizabeth
Format: Article
Language:English
Subjects:
Age differences
Baby boomers
Differences
Discriminant analysis
Entrepreneurs
Entrepreneurship
Family owned businesses
Gender differences
Generation X
Generational differences
Generations
Job satisfaction
Management
Middle class
Questionnaires
Small business
Startups
Studies
Succession planning
Variance analysis
Women
Women executives
Women owned businesses
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Summary:This paper examines generational differences in the start-up goals of a national sample of women small business proprietors and the satisfaction they derived from the achievement of these goals. Prior research has shown that there are gender differences in goals, but generational effects are an unknown quality in the small business literature. Using one-way ANOVA, the results reveal significant differences in initial start-up goals across generations, although levels of satisfaction were very similar.
ISSN:1321-5906
1175-0979
DOI:10.5172/ser.12.1.71