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THIS WAS J. C. PENNEY

Kruger features a century of James Penney's Main Street Department Stores in the Rocky Mountain West. James Penney's philosophy of doing business by the "Golden Rule" of "doing unto others" led to his incredible success and the creation of what was, arguably, America�...

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Bibliographic Details
Published in:Montana : the magazine of western history 2012-10, Vol.62 (3), p.3
Main Author: Kruger, David Delbert
Format: Magazinearticle
Language:English
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Summary:Kruger features a century of James Penney's Main Street Department Stores in the Rocky Mountain West. James Penney's philosophy of doing business by the "Golden Rule" of "doing unto others" led to his incredible success and the creation of what was, arguably, America's first national department store chain and certainly the first of its kind to originate in the West. Within 20 years of the Great Falls opening, Penney oversaw a retail empire headquartered in New York City with stores on more than fourteen hundred Main Streets, 43 of them in Montana. The J.C. Penney stores ultimately played a crucial role in defining and serving trade centers throughout the region. Remarkably, a large majority of these department stores remained commercial and cultural icons of their downtown business districts well into the latter half of the twentieth century.
ISSN:0026-9891
2328-4293