Effective Carrier Marketing Strategies: The Case of the Railroads

Saved in:
Bibliographic Details
Published in:Transportation journal 1976-07, Vol.15 (4), p.63-72
Main Authors: STENGER, ALAN J., BEIER, FREDERICK J.
Format: Article
Language:English
Subjects:
Automobiles
Logistics
Marketing
Marketing strategies
Paperwork
Rail industry
Railway systems
Shipments
Systems design
Transportation
Online Access:Get full text
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Summary:
ISSN:0041-1612
2157-328X