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Toward a Theory of Fund Raising in Higher Education
A study involving interviews with 50 academic leaders revealed that college fund raising is a team effort; the institution's president is typically the central player; presidents should focus fund-raising attention on major gifts and administrative leadership; academic quality and institutional...
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Published in: | Review of higher education 1996-09, Vol.20 (1), p.33-51 |
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Main Authors: | , |
Format: | Article |
Language: | English |
Subjects: | |
Citations: | Items that cite this one |
Online Access: | Get full text |
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Summary: | A study involving interviews with 50 academic leaders revealed that college fund raising is a team effort; the institution's president is typically the central player; presidents should focus fund-raising attention on major gifts and administrative leadership; academic quality and institutional prestige are critical factors; and fund raising is institution- and context-specific. (MSE) |
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ISSN: | 0162-5748 1090-7009 1090-7009 |
DOI: | 10.1353/rhe.1996.0002 |