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THE TRILATERAL MBA: A TWINNING APPROACH TO INTERNATIONAL EXCHANGE OF MBA STUDENTS OF NAFTA PARTNERS

Recent articles on international business (IB) education pedagogy suggest that the key issues focus upon the inclusion of foreign languages, study abroad experiences, integration of IB material in courses, capstone projects, and faculty development in internationalization. A recent twinning MBA exch...

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Bibliographic Details
Main Authors: Myers, Daniel A, Hatfield, Robert D
Format: Conference Proceeding
Language:English
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Summary:Recent articles on international business (IB) education pedagogy suggest that the key issues focus upon the inclusion of foreign languages, study abroad experiences, integration of IB material in courses, capstone projects, and faculty development in internationalization. A recent twinning MBA exchange program involving two medium-sized mid-south universities and their partners in French-speaking Canada and in Mexico provide a unique idea in international exchange. Both positive and negative aspects of the program are provided in rich detail. Internal and external conditions play a role in presenting a situation in which a critical decision must be made to continue or discontinue the program . Other decisions could be made about possible modifications to this unique IB exchange program. The case also presents a model applicable to those making decisions based on competing goals, including for profit and not for profit organizations. [PUBLICATION ABSTRACT]
ISSN:1948-3198
1948-3198