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Bridging the Sustainability Gap

Most mainstream investors are unconvinced that sustainability leadership translates into profits and marketplace success. Despite rising importance on the corporate agenda, sustainability - as currently understood and measured - interests only a small niche of investors. The authors argue that a bac...

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Published in:MIT Sloan management review 2014, Vol.55 (4), p.18
Main Authors: Lubin, David A, Esty, Daniel C
Format: Article
Language:English
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description Most mainstream investors are unconvinced that sustainability leadership translates into profits and marketplace success. Despite rising importance on the corporate agenda, sustainability - as currently understood and measured - interests only a small niche of investors. The authors argue that a back to basics approach for measuring sustainability's direct impact on revenue growth, productivity and risk would provide mainstream investors with the data that's critical to their decisions.
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subjects Business metrics
Competition
Competitive advantage
Cost control
Emissions
Enterprise resource planning
Greenhouse gases
Investments
Materiality
Productivity
Profit maximization
Risk management
Stakeholders
Sustainability
Sustainability reporting
title Bridging the Sustainability Gap
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