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THE TRILATERAL MBA: AN APPROACH TO INTERNATIONAL EXCHANGE OF STUDENTS

The face of internationalization of universities is changing. Students are opting for more programs where they earn a degree at an international institution. Universities are adopting new and innovative programs to retain high achieving students who have the ambition and drive to study outside of th...

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Bibliographic Details
Published in:Journal of the International Academy for Case Studies 2014-02, Vol.20 (2), p.65
Main Authors: Myers, Daniel A, Hatfield, Robert D, Cheek, Ronald G
Format: Article
Language:English
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Summary:The face of internationalization of universities is changing. Students are opting for more programs where they earn a degree at an international institution. Universities are adopting new and innovative programs to retain high achieving students who have the ambition and drive to study outside of the US. While universities understand the importance of increasing the internationalization of their students, they also understand the importance of doing so at a cost neutral or relatively low cost method. This case examines the experiences of a US institution, a Canadian institution, and a Mexican institution as they design and implement a joint program using the "twinning" approach. It examines some of the internal and external challenges that arise in internationalization efforts today. While this case centers on the experiences involving an MBA program, the issues involved are easily adapted to other international and/or joint programs.
ISSN:1078-4950
1532-5822