UTJECAJ AGILNOSTI OPSKRBNIH LANACA NA POSLOVNI REZULTAT I ZADOVOLJSTVO KUPACA U INDUSTRIJI TEKSTILA, ODJECE I KOZE

This paper presents results of the study testing impact of supply chain agility onto business results and customer satisfaction. Research was carried out on the sample of 34 textile, clothing and leather manufacturers. Research results showed that there is a positive and significant impact of supply...

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Bibliographic Details
Published in:Ekonomska misao i praksa 2015-07, Vol.24 (2), p.389
Main Authors: Kauric, Alica Grilec, Grubisic, Dragana, Renko, Sanda
Format: Article
Language:Croatian
Subjects:
Customer satisfaction
Impact analysis
Leather & leather products
Studies
Supply chain management
Supply chains
Textile industry
Online Access:Get full text
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Summary:This paper presents results of the study testing impact of supply chain agility onto business results and customer satisfaction. Research was carried out on the sample of 34 textile, clothing and leather manufacturers. Research results showed that there is a positive and significant impact of supply chain agility both onto business results and customer satisfaction. The paper concludes with theoretical and managerial implications as well as with limitations of the conducted research.
ISSN:1330-1039
1848-963X