Open media or echo chamber: the use of links in audience discussions on the Facebook Pages of partisan news organizations

This study evaluates the use of hyperlinks in audience discussions on the Facebook Pages of two partisan cable news organizations: the liberal-leaning Rachel Maddow Show and the conservative O'Reilly Factor, to investigate to what extent linking might intensify partisan political discussion or...

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Published in:Information, communication & society communication & society, 2016-07, Vol.19 (7), p.875-891
Main Authors: Jacobson, Susan, Myung, Eunyoung, Johnson, Steven L.
Format: Article
Language:English
Subjects:
Audiences
Cable television
Cable TV
Chambers
Communication
Communication cables
Digital media
Facebook
filter bubble
hypertext
Information resources
Information sources
Internet
Journalism
Mass media
News
News media
Organizations
political communication
selective exposure
social media
Social networks
Traffic
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creator Jacobson, Susan
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description This study evaluates the use of hyperlinks in audience discussions on the Facebook Pages of two partisan cable news organizations: the liberal-leaning Rachel Maddow Show and the conservative O'Reilly Factor, to investigate to what extent linking might intensify partisan political discussion or infuse a variety of perspectives into online communication. The results suggest that these Facebook audiences show a preference for a small group of information resources; furthermore, the two audiences shared an even smaller number of information resources in common. The findings support previous research that suggests a relatively small number of information resources receive most of the news audience traffic, and provide some support for other studies that indicate that partisan political discussions on social media are segregated by political orientation.
doi_str_mv 10.1080/1369118X.2015.1064461
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identifier ISSN: 1369-118X
ispartof Information, communication & society, 2016-07, Vol.19 (7), p.875-891
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source International Bibliography of the Social Sciences (IBSS); Library & Information Science Abstracts (LISA); Taylor & Francis; Sociological Abstracts
subjects Audiences
Cable television
Cable TV
Chambers
Communication
Communication cables
Digital media
Facebook
filter bubble
hypertext
Information resources
Information sources
Internet
Journalism
Mass media
News
News media
Organizations
political communication
selective exposure
social media
Social networks
Traffic
title Open media or echo chamber: the use of links in audience discussions on the Facebook Pages of partisan news organizations
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