The EXPERF Scale: A Cross-National Generalized Export Performance Measure

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Bibliographic Details
Published in:Journal of international marketing (East Lansing, Mich.) Mich.), 1998-09, Vol.6 (3), p.10-10
Main Authors: Shaoming, Zou, Taylor, Charles R., Osland, Gregory E.
Format: Article
Language:English
Subjects:
Success
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ISSN:1069-031X
1547-7215
DOI:10.1177/1069031X9800600304