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The Knowledge-Creating Role of the Internet in International Business: Evidence from Vietnam

This article examines the knowledge-creating role of the Internet in international business activities of Vietnamese firms. The authors find that both the collection and the transformation of information from the Internet by a firm affect its foreign sales intensity. In addition, market and learning...

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Bibliographic Details
Published in:Journal of international marketing (East Lansing, Mich.) Mich.), 2006-01, Vol.14 (2), p.116-147
Main Authors: Nguyen, Tho D., Barrett, Nigel J.
Format: Article
Language:English
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Summary:This article examines the knowledge-creating role of the Internet in international business activities of Vietnamese firms. The authors find that both the collection and the transformation of information from the Internet by a firm affect its foreign sales intensity. In addition, market and learning orientations facilitate this process.
ISSN:1069-031X
1547-7215
DOI:10.1509/jimk.14.2.116