Competitiveness model for the bovine livestock industry in Mexico

PurposeThe purpose of this paper is to develop a model of competitiveness for the bovine livestock industry in the state of Yucatan, Mexico, by considering factors such as innovation, marketing, and finance (Perea and Rivas, 2008).Design/methodology/approachOwners of 30 cattle ranches were included...

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Bibliographic Details
Published in:Journal of agribusiness in developing and emerging economies 2017-01, Vol.7 (3), p.242-259
Main Authors: Perez Brito, Antonio Emmanuel, Martha Isabel Bojorquez Zapata
Format: Article
Language:English
Subjects:
Agribusiness
Agricultural production
Agriculture
Beef
Beef cattle
Bovidae
Cattle
Competition
Competitive advantage
Competitiveness
Consumption
Correlation analysis
Division of labor
Economic growth
Economic theory
Fisheries
Food
Food security
Food supply
GDP
Gross Domestic Product
Innovations
Literature reviews
Livestock
Livestock industry
Market positioning
Market strategy
Marketing
Productivity
R&D
Regression analysis
Research & development
Stratification
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Summary:PurposeThe purpose of this paper is to develop a model of competitiveness for the bovine livestock industry in the state of Yucatan, Mexico, by considering factors such as innovation, marketing, and finance (Perea and Rivas, 2008).Design/methodology/approachOwners of 30 cattle ranches were included in the state surveys, with each ranch having at least 1,000 head of cattle. The study was quantitative, and used the method of thresholds (Pengfei, 2006), stratification of Dalenius and Hodges (1959), Pearson's correlation, and multivariate regression analysis.FindingsThe level of competitiveness in the livestock industry in Yucatan, and a model for its determination obtained as results reflect a similar importance for the three factors, with marketing and innovation being considered relatively more important.Research limitations/implicationsIt is worth nothing the context in which this information can be applies.Originality/valueThis study is unique because the results obtained have important practical implications for the sector. The livestock industry in Yucatan represents one of the main strategic activities of the state, and now faces serious problems of competitiveness.
ISSN:2044-0839
2044-0847
DOI:10.1108/JADEE-08-2015-0039