Budapest Political Communication Forum

The special issue is based on papers presented at the international political communication and marketing conference, “Budapest Political Communication Forum”, held at the Budapest Metropolitan University (formerly the Budapest College of Communication and Business) on July 26, 2013. The Organizing...

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Bibliographic Details
Published in:Journal of political marketing 2018-04, Vol.17 (2), p.119-121
Main Author: Roka, Jolan
Format: Article
Language:English
Subjects:
Citizens
Communication
Cultural factors
Humanities
Marketing
Mass media
National elections
Political advertising
Political campaigns
Political communication
Professionalism
Social media
Transnationalism
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Summary:The special issue is based on papers presented at the international political communication and marketing conference, “Budapest Political Communication Forum”, held at the Budapest Metropolitan University (formerly the Budapest College of Communication and Business) on July 26, 2013. The Organizing Committee invited both social science and humanities perspectives on specific regions, among them Eastern and Central Europe, Russia, Ukraine. Cross-disciplinary approach to the analyzed topics was encouraged. Several topics were announced, like political campaigns in national elections; the impact of global crisis on the electoral process; voter and citizen behavior in national, transnational, and cross-cultural contexts; the new social media as an electoral factor; the professionalism of the political campaigns in Europe.
ISSN:1537-7857
1537-7865
DOI:10.1080/15377857.2018.1447753