The Father of Guestology: An Interview with Bruce Laval

In an interview, Father of Guestology Bruce Laval talked about his career. When he graduated in June of 1971, he interviewed with Walt Disney World, which was scheduled to open in October that year. During the interview, which included a tour of the park and all the attractions, it was clear to him...

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Bibliographic Details
Published in:The Journal of applied management and entrepreneurship 2008-07, Vol.13 (3), p.80
Main Authors: d, Robert C, Dickson, Duncan R
Format: Article
Language:English
Subjects:
Aerospace industry
Amusement parks
Careers
Computer simulation
Customer services
Laval, Bruce
MBA programs & graduates
Personal computers
Queuing
Queuing theory
Reputations
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Summary:In an interview, Father of Guestology Bruce Laval talked about his career. When he graduated in June of 1971, he interviewed with Walt Disney World, which was scheduled to open in October that year. During the interview, which included a tour of the park and all the attractions, it was clear to him that Walt Disney World was one giant queuing application. In addition to just being fascinated with the whole history of Disney and having grown up watching Walt Disney on television every week, the fact that it so perfectly fit his educational background made it the ideal place for him to work. At the conclusion of the interview, they offered him a job, and he started working on the day the park opened in Oct 1, 1971. Because of the success of Walt Disney World when it first opened, attendance far exceeded initial projections.
ISSN:1077-1158
2326-3709