A multidimensional approach to motivating salespeople

Meet the multiple needs of a salesperson

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Bibliographic Details
Published in:Industrial marketing management 1984-02, Vol.13 (1), p.25-32
Main Author: Demirdjian, Z.S.
Format: Article
Language:English
Subjects:
Expectancy theories
Job satisfaction
Motivation
Sales managers
Salespeople
Studies
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Description
Summary:Meet the multiple needs of a salesperson
ISSN:0019-8501
1873-2062
DOI:10.1016/0019-8501(84)90005-1