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Conditioning Effects from Repeated Household Interviews
Repeated interviews with the same households are often conducted in surveys. Does this repeated interviewing affect the behavior and reports of the respondents? The answer has important implications for survey design. This article provides some evidence on the effects of repeated interviewing in a h...
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Published in: | Journal of marketing 1964-04, Vol.28 (2), p.51-56 |
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Main Authors: | , |
Format: | Article |
Language: | English |
Subjects: | |
Citations: | Items that cite this one |
Online Access: | Get full text |
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Summary: | Repeated interviews with the same households are often conducted in surveys. Does this repeated interviewing affect the behavior and reports of the respondents? The answer has important implications for survey design. This article provides some evidence on the effects of repeated interviewing in a household expenditures survey. |
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ISSN: | 0022-2429 1547-7185 |
DOI: | 10.1177/002224296402800211 |