The Unique Relationship Between Quality of Life and Consumer Trust in Market-Related Institutions Among Financially Constrained Consumers in a Developing Country

This study focuses on how relationships among constructs representing (1) consumer trust in market-related institutions (CTMRI), (2) distrust for individuals (DFI), and (3) subjective quality of life (QOL) differ across groups separated by the poverty line in a developing country (Turkey). A compari...

Full description

Saved in:
Bibliographic Details
Published in:Journal of public policy & marketing 2009-04, Vol.28 (1), p.56-70
Main Authors: Ekici, Ahmet, Peterson, Mark
Format: Article
Language:English
Subjects:
Analysis
Consumer psychology
Consumer research
Consumers
Correlation analysis
Credibility
Customer relations
Developing countries
Discriminant analysis
Economic aspects
Evaluation
Government bureaucracy
LDCs
Marketing
Poor
Poverty
Poverty line
Property trusts
Public policy
Quality of life
Studies
Target marketing
Wellbeing
Citations: Items that this one cites
Items that cite this one
Online Access:Get full text
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Summary:This study focuses on how relationships among constructs representing (1) consumer trust in market-related institutions (CTMRI), (2) distrust for individuals (DFI), and (3) subjective quality of life (QOL) differ across groups separated by the poverty line in a developing country (Turkey). A comparison of models across the two groups using multisample confirmatory factor analysis indicates that there is a correlation only between CTMRI and QOL for consumers below the poverty line (r = .43); there are no correlations between any of the three constructs for consumers above the poverty line. Accordingly, there is a unique relationship between QOL and CTMRI among financially constrained consumers in a developing country. Below the poverty line, consumers with lower trust in market-related institutions tend to report lower QOL, while those with higher trust in market-related institutions tend to report higher QOL.
ISSN:0743-9156
1547-7207
DOI:10.1509/jppm.28.1.56