The Congruence™Game: A Team-Building Exercise for Students of Entrepreneurship

This article describes a strategy-driven, experiential game that was designed to teach the participants (e.g., students, entrepreneurs, and business persons) the importance of personnel and strategy congruence in entrepreneurial environments. The decisions cover the areas of marketing, operations, f...

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Bibliographic Details
Published in:Simulation & gaming 2002-03, Vol.33 (1), p.94-108
Main Authors: Schwartz, Robert G., Teach, Richard D.
Format: Article
Language:English
Subjects:
Academic Achievement
Administrative Organization
Algorithms
Beliefs
Business Administration
Computer & video games
Computers
Decision making
Education
Educational Objectives
Entrepreneurs
Entrepreneurship
Entrepreneurship education
Financial Audits
Games
Instructional Effectiveness
Marketing
Simulation
Skills
Students
Teacher Effectiveness
Teaching
Teams
Thinking Skills
Citations: Items that this one cites
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Summary:This article describes a strategy-driven, experiential game that was designed to teach the participants (e.g., students, entrepreneurs, and business persons) the importance of personnel and strategy congruence in entrepreneurial environments. The decisions cover the areas of marketing, operations, finance, and human resources. The game allows participants to maximize their performance through congruent decision making, teaching them the value of congruence.
ISSN:1046-8781
1552-826X
DOI:10.1177/1046878102033001006