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FINANCIAL PRESENTATION FORMAT AND MANAGERIAL DECISION MAKING Tables Versus Graphs: GRAPHICS AND DECISION SUPPORT A THEORY OF JUDGMENT TASK AND THE SALIENCE OF PRESENTATION FORMAT TESTING THE HYPOTHESES EXPERIMENT 1 METHOD RESULTS EXPERIMENT 2 METHOD RESULTS EXPERIMENT 3 RESULTS DISCUSSION EVALUATION TASKS PREDICTION TASKS CONFIDENCE ASSESSMENT SALIENCE APPENDIX: QUESTIONNAIRE PREDICTING PERFORMANCE FROM FINANCIAL DATA BEGIN: YOU HAVE 10 MINUTES QUESTIONNAIRE REFERENCES

A shift is occurring in management information systems from tabular to graphic presentation. The present study sought to identify decision task conditions under which presentation format of financial information influences judgments. In a series of experiments conducted with MBAs and undergraduate b...

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Bibliographic Details
Published in:Management communication quarterly 1988-11, Vol.2 (2), p.194
Main Author: Sullivan, Jeremiah J
Format: Article
Language:English
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Summary:A shift is occurring in management information systems from tabular to graphic presentation. The present study sought to identify decision task conditions under which presentation format of financial information influences judgments. In a series of experiments conducted with MBAs and undergraduate business students, presentation format was found to have no influence in a prediction task but to have a strong impact when the task involved assessments of confidence in predictions...
ISSN:0893-3189
1552-6798