Combining a Case Study and Original Research in an Extended Writing Assignment

Describes an extended writing assignment used in a business communication class that combines a case study and original student research, thus defining a realistic business situation needing action and requiring students to research a business situation and apply the findings from their research to...

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Bibliographic Details
Published in:Business communication quarterly 2000-06, Vol.63 (2), p.83-88
Main Author: Morton, Gerald W.
Format: Article
Language:English
Subjects:
Absenteeism
Business Communication
Business education
Business schools
Business writing
Case method
Case Method (Teaching Technique)
Case studies
Colleges & universities
Comparative analysis
Curricula
Effectiveness
Employees
Higher Education
Net income
Productivity
Student Research
Students
Study and teaching
Teachers
Teamwork
United States
Universities and colleges
Writing
Writing Assignments
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Description
Summary:Describes an extended writing assignment used in a business communication class that combines a case study and original student research, thus defining a realistic business situation needing action and requiring students to research a business situation and apply the findings from their research to decide exactly what course of action is appropriate to that situation. (SR)
ISSN:1080-5699
2329-4906
1552-4191
2329-4922
DOI:10.1177/108056990006300208