Introducción del CRM 4.0: Una Aproximación pela el Sector Turismo

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Bibliographic Details
Published in:RISTI : Revista Ibérica de Sistemas e Tecnologias de Informação 2020-10 (E36), p.309-322
Main Authors: Molano, Jose Ignacio Rodríguez, Contreras, Nazir Esteban Herrera, Romero, Diego Federico Vásquez
Format: Article
Language:por ; spa
Subjects:
Alliances
Customer relationship management
Customer satisfaction
Customer services
Customers
Information technology
Marketing
Tourism
Online Access:Get full text
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ISSN:1646-9895