Potential development strategy of Gumeng tourism village, Jenawi District, Karanganyar Regency

This study aims to determine the development strategy of Gumeng Tourism Village, Jenawi District, Karanganyar Regency. Data collection was conducted through field observations, documentation, and interviews with stakeholders, and tourists in the Gumeng Tourism Village Area. Data analysis used qualit...

Full description

Saved in:
Bibliographic Details
Published in:IOP conference series. Earth and environmental science 2021-03, Vol.683 (1), p.12138
Main Authors: Kuninggar, M D, Muryani, C, Yusup, Y
Format: Article
Language:English
Subjects:
Ancillary services
Data analysis
Data collection
Decision analysis
Digital media
Information processing
Information technology
Packages
Qualitative analysis
Regional development
SWOT analysis
Technology utilization
Tourism
Tourism development
Tourists
Training
Villages
Citations: Items that this one cites
Online Access:Get full text
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Summary:This study aims to determine the development strategy of Gumeng Tourism Village, Jenawi District, Karanganyar Regency. Data collection was conducted through field observations, documentation, and interviews with stakeholders, and tourists in the Gumeng Tourism Village Area. Data analysis used qualitative descriptive analysis and SWOT accompanied by analysis of tourism development 6A attractions, activity, accessibility, amenities (basic facilities and infrastructure), ancillary services and available packages available tour packages as props) as supporting data. The result of this study indicates that the potential of tourism objects contains of 3 tourist objects including highly potential class, possibly potential class and less potential class. Based on the SWOT analysis, the strategy in managing Gumeng Tourism Village includes: 1) Creating Regional Regulations on Tourism Village Management by Regional Government. 2) Creating a grand design of tourism village development by the government. 3) Mapping of village potential and development of tourism villages based on the tourism cluster model and village potential base. 4) Increasing the use of information technology by utilizing social media for promotion. 5) Collaborating between Tourism Awareness Group and the travel bureau owners. 6) Improving the quality of training and coaching with constant training for tourism agents in Gumeng Village.
ISSN:1755-1307
1755-1315
DOI:10.1088/1755-1315/683/1/012138