Bridging the gaps for business growth among Indian construction companies

• Published in: Built environment project and asset management 2021-04, Vol.11 (2), p.231-250
• Main Authors: Bhattacharya, Sanjay, Momaya, Kirankumar S, Iyer, K C
• Format: Article
• Language: English
• Subjects: Annual reports; Business competition; Business growth; Competitive advantage; Competitiveness; Construction companies; Construction industry; Economic development; Economic growth; Economic value added; Human resources; Infrastructure; Leadership; Literature reviews; Market positioning; Market segments; Market shares; Product differentiation; Productivity; Technology adoption
• ISSN: 2044-124X; 2044-1258
• DOI: 10.1108/BEPAM-08-2020-0135

PurposeSuccessful handling and delivery of projects requires commensurate growth in the business capabilities of construction companies. The current scenario of exponential infrastructure boom in India necessitates scaling up to meet the challenges of competitiveness. The objectives of this study are to (1) identify the enablers of sustainable business growth among Indian construction companies, (2) identify gaps in the deployment of the enablers in comparison to competitive successful international construction companies and (3) suggest strategic initiatives to top management of companies and policymakers for promoting business growth and industry competitiveness.Design/methodology/approachA detailed literature review first identifies an adapted framework for enablers of growth and growth performance of successful international construction companies on basis of industry trends. Thereafter, a questionnaire survey was administered on the leading construction companies in India to assess the deployment of enablers and gaps thereof. A total of 108 valid responses were obtained from top management executives of the companies and analysed through descriptive statistics and hypothesis testing.FindingsStudies indicate that anticipation of new demands and capabilities; business opportunity scanning and human resource skills and capabilities are among the most important enablers of growth. The role of leadership vision and focus on development of human resources is critical to competitiveness and growth. The successful international construction companies have delivered growth utilising their ability to deploy multiple strategies, diversification and new business opportunities. These are sparingly deployed by Indian companies.Research limitations/implicationsThe study is limited to the opinion and perceptions of the top management personnel of the construction companies.Practical implicationsHigh economic growth context offers a unique opportunity for domestic Indian construction companies to leverage. The valuable insights gained from this study provide hints to the top management of these companies to draw managerial implications for facing the challenges ahead and delivering projects in the dynamic and hyper-competitive construction industry. The policymakers on their part are responsible to support and promote initiatives for sustainable growth.Originality/valueThe study suggests business growth enablers to construction companies in India to improve their inte