The Effects of Creating Shared Value on the Hotel Performance

The current literature on sustainable practices shows that social missions and economic achievement can be compatible. However, very few studies have offered a quantitative perspective on this relationship. This study presents the first empirical evidence of the effects of the creating shared value...

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Bibliographic Details
Published in:Sustainability 2019-03, Vol.11 (6), p.1784
Main Authors: Fernández-Gámez, Manuel, Gutiérrez-Ruiz, A., Becerra-Vicario, Rafael, Ruiz-Palomo, Daniel
Format: Article
Language:English
Subjects:
Hotels
Hotels & motels
Hypotheses
Innovations
Productivity
Social entrepreneurship
Social impact
Social responsibility
Society
Strategic planning
Success
Sustainability
Sustainable development
Sustainable practices
Tourism
Value chain
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Summary:The current literature on sustainable practices shows that social missions and economic achievement can be compatible. However, very few studies have offered a quantitative perspective on this relationship. This study presents the first empirical evidence of the effects of the creating shared value (CSV) principle on the performance of companies. Using a sample of Spanish hotels, the results suggest that companies that apply CSV achieve higher financial performance. These findings represent a substantial contribution to the literature and shed light on how to efficiently implement CSV practices to simultaneously achieve economic and social benefits.
ISSN:2071-1050
2071-1050
DOI:10.3390/su11061784