CUSTOMS AS AN ELEMENT OF ENRICHING THE RURAL TOURIST OFFER - A CHANCE FOR TOURISM DEVELOPMENT AFTER THE CRISIS

Modern tourists are looking for new experiences, i.e. they no longer focus on familiar types of vacation. Rural areas with their material and spiritual heritage can create a product according to the expectations and needs of modern tourists. The 2008 financial crisis and the current health crisis ca...

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Bibliographic Details
Published in:Proceedings of the Faculty of Economics in East Sarajevo / Zbornik Radova Ekonomskog Fakulteta u Istočnom Sarajevu 2022-01, Vol.11 (25), p.39-47
Main Authors: Cvijanović, Drago, Pantović, Danijela, Petrović, Tijana
Format: Article
Language:English
Subjects:
Airline industry
Attitudes
Coronaviruses
COVID-19
Economy
Pandemics
Rural areas
Subconscious
Tourism
Tourism development
Urban areas
Vacations
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Summary:Modern tourists are looking for new experiences, i.e. they no longer focus on familiar types of vacation. Rural areas with their material and spiritual heritage can create a product according to the expectations and needs of modern tourists. The 2008 financial crisis and the current health crisis caused by the COVID - 19 pandemic have changed preferences and tourism demand in general. This paper focuses on changes in tourist demand caused by the consequences of the crisis and traditional customs that can be used to differentiate the tourist offer. The initial assumption is that tourists want to escape from urban areas and spend their holidays in rural areas. The results indicate that rural areas have numerous potentials, which, combined with customs, can influence tourists to visit these areas more extensively.
ISSN:1840-3557
1986-6690
DOI:10.7251/ZREFIS2225039C