Development of A Preliminary 'Tourgital' Acceptance Framework: An Experience of Tourist in Seremban District

Originality/value: A preliminary framework called a journey map has been constructed to conclude the objectives that have been focused on by referring to the results that were collected from the respondents and analysis data. The framework as shown in Figure 3.

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Bibliographic Details
Published in:Global business and management research 2024-04, Vol.16 (2S), p.353-366
Main Authors: Zulkifli, Nordayana, Abdullah, Siti Nur Fadzilah, Ahamad, Ku Nurul Atiqah Ku, Amin, Farah Azaliney Mohd, Dzulkifli, Nur Nadia, Beta, Raja Mayang Delima Mohd
Format: Article
Language:English
Subjects:
Automation
COVID-19
Digital technology
Literature reviews
Pandemics
Sales promotions
Technology Acceptance Model
Technology adoption
Tourism
Travel
Travel industry
User behavior
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Summary:Originality/value: A preliminary framework called a journey map has been constructed to conclude the objectives that have been focused on by referring to the results that were collected from the respondents and analysis data. The framework as shown in Figure 3.
ISSN:1947-5667
1947-5667