Examining Different Uses of it for Enhancing Service Innovation Performance

Information technology (IT) is integral to service innovations, yet few efforts investigate how its different use might lead to different innovation outcomes, from a finer-grained perspective. Using the dynamic capabilities of the firm as a framework, we consider IT as an essential enabler of distin...

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Bibliographic Details
Published in:Journal of organizational computing and electronic commerce 2024-07, Vol.34 (3), p.213-236
Main Authors: Hsu, Pei-Fang, Yen, HsiuJu Rebecca, Hu, Paul Jen-Hwa
Format: Article
Language:English
Subjects:
dynamic capabilities
firm competitiveness
Information industry
Information technology
innovation radicalness
innovation volume
Innovations
Service innovation
service-dominant logic
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Summary:Information technology (IT) is integral to service innovations, yet few efforts investigate how its different use might lead to different innovation outcomes, from a finer-grained perspective. Using the dynamic capabilities of the firm as a framework, we consider IT as an essential enabler of distinct service innovation activities and then use service-dominant logic to augment this high-level framework. The proposed model specifies how IT enables distinct innovation activities, through essential relationships that are associated with different innovation outcomes (radicalness and volume) and firm competitiveness. Our empirical test uses both survey data and accounting-based performance data from major Taiwanese service firms. According to the results, the strategic use of IT in planning activities is more relevant to innovation radicalness. To achieve innovation volume, strategically using IT for both planning and implementation is essential. Overall, customer cocreation strengthens these relationships and, more importantly, IT-enabled knowledge renewal in post-launch refinement activities has a significant, direct effect on firm competitiveness and positively moderates the relationship of innovation radicalness and firm competitiveness.
ISSN:1091-9392
1532-7744
DOI:10.1080/10919392.2024.2357253