Les problèmes de la transparence sociale dans les pays post-communistes

The goal of this study is to analyse the implementation of the (Corporate Social Responsibility) CSR in the former communist countries while addressing the following points: How was the CSR concept perceived in these countries; Who were the main actors of its implementation; How was the CSR adapted...

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Bibliographic Details
Published in:La revue des sciences de gestion 2010-01, Vol.45 (241), p.109-116
Main Author: Mihaylova, Stefka
Format: Article
Language:fre
Subjects:
Corporate image
International business
International comparisons
ISO standards
Management science
NGOs
Nongovernmental organizations
Social responsibility
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Summary:The goal of this study is to analyse the implementation of the (Corporate Social Responsibility) CSR in the former communist countries while addressing the following points: How was the CSR concept perceived in these countries; Who were the main actors of its implementation; How was the CSR adapted to the local conditions; What is the utility of RSE for the local economies. In the first place. 256 firms from 7 countries (Lithuania, Hungary, Poland, Slovakia, Bulgaria, Croatia and Macedonia) participated in the study. Then, the study was focused on one particular country, Bulgaria, in order to gather more precise information. It appears that the CSR is not perceived as a complex method and that its promotion is mainly performed by the international institutions and the NGOs. [PUB ABSTRACT]
ISSN:1160-7742
1760-6136
DOI:10.1051/larsg/2010002