Determinants of cultural adaptation, communication quality, and trust in virtual teams' performance

A virtual team is a network group where team members from different cultures are temporarily gathered together for the period of a mission. The present research proposes a general model of virtual teams to investigate how cultural adaptation, communication quality, and trust affect the performance o...

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Bibliographic Details
Published in:Total quality management & business excellence 2011-03, Vol.22 (3), p.305-329
Main Authors: Chang, Hsin Hsin, Chuang, Shuang-Shii, Chao, Shu Han
Format: Article
Language:English
Subjects:
Adaptation
Communication
communication quality
cultural adaptation
Cultural differences
Teams
Trust
Virtual offices
Virtual teams
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Summary:A virtual team is a network group where team members from different cultures are temporarily gathered together for the period of a mission. The present research proposes a general model of virtual teams to investigate how cultural adaptation, communication quality, and trust affect the performance of virtual teams and their interaction with each other. A qualitative method is applied in the study. Four virtual team members from diverse teams are interviewed in order to explore how virtual teams work and whether propositions are confirmed in practice. The analysis results reveal that cultural adaptation, communication quality, and trust have positive effects on the performance of virtual teams. For virtual teams, research findings imply that team leaders should be aware of cultural differences as well as project issues within teams.
ISSN:1478-3363
1478-3371
DOI:10.1080/14783363.2010.532319